Ari Jay Celebrates Romance on New Afrobeats Single “Correct Love”

Ari Jay
Ari Jay

Singer-songwriter Ari Jay brings a romantic touch to her latest release, “Correct Love,” an Afrobeats-inspired single from her album Diva. Built around the familiar, danceable rhythms of Afropop, the song offers a feel-good listening experience shaped by melody, romance, and the vibrant energy of African music.

“Correct Love” embraces the rhythmic appeal that has helped Afrobeats and Afropop connect with listeners across different audiences. Its dance-friendly direction gives the track an accessible feel, making it suited to moments when music, movement and romance come together.

The single also reflects Ari Jay’s distinctive musical identity, which draws from the rich traditions of Yoruba folk music while incorporating the smoother textures of contemporary R&B. This combination allows her to explore modern sounds without losing sight of the cultural influences that helped shape her artistry.

Formerly known as Timmy Jay, Ari Jay developed her musical foundation through early performances in Yoruba folk plays. Those experiences introduced her to traditional storytelling and performance, elements that continue to inform her approach to music today. Over time, she has evolved from performing playful childhood songs into an artist exploring her own creative direction through Afrobeats, Afropop and other musical styles.

That evolution is an important part of Ari Jay’s story. Rather than remaining within a single genre, she continues to experiment with different sounds, bringing soulful rhythms and infectious melodies into her work. Her music reflects both a connection to her heritage and a willingness to explore new possibilities.

With “Correct Love,” she brings that blend of tradition and contemporary influence to a romantic record that prioritises rhythm and enjoyment. The song’s place on Diva adds another dimension to her catalogue, presenting a side of her artistry that draws on the warmth of love songs while retaining the lively character of Afropop.

For Ari Jay, music is a space for self-expression, growth and cultural connection. Her sound brings together influences from her Yoruba roots and the evolving landscape of African popular music, allowing her to develop an identity that feels personal while remaining open to experimentation.

“Correct Love” continues that journey, offering listeners another opportunity to experience Ari Jay’s evolving sound and her approach to blending African musical traditions with contemporary influences.

Avatar photo
Emmanuella Darko is a music writer and cultural commentator with a B.A. in Communication Studies from the Ghana Institute of Journalism. She joined Ghana Plug in 2025 as a contributor, covering Afrobeats, Ghanaian music, and African pop culture, with a focus on emerging voices shaping the creative industry.